Ekstra Bladet initiates layoffs amid declining ad revenue

Ekstra Bladet is facing financial strains due to a decreased advertising market, necessitating a 15 million kroner budget cut, chief editor Knud Brix tells industry magazine Journalisten. The cost-saving measures will unfortunately result in layoffs across the organization. The exact number of job cuts is not disclosed, but 15 layoffs are expected, affecting not just editorial staff. Negotiations over the next two weeks will determine the final number, with further details withheld out of respect for the process. This round of cuts follows a similar effort two years ago, which resulted in 22 employees leaving. The media industry overall has been challenged by rising production costs and declining ad revenues. This development at Ekstra Bladet reflects a broader trend of economic hardships in the media sector.