
Danish car-sharing service sees major revenue rise
GreenMobility, a Danish electric car-sharing service established in 2016, achieved a significant revenue increase to 129.5 million DKK in 2024, marking a 72% growth from the previous year, despite a net loss of 17 million DKK. The loss was largely due to a strategic shift, exiting the Belgian market to concentrate on Denmark, which resulted in a 27 million DKK isolated loss. However, ongoing operations in Denmark reported a 9.7 million DKK profit. CEO Kasper Gjedsted is proud of the results following the strategy change and anticipates growth in private and corporate sectors, as well as long-term rentals, with continued investment in their services. GreenMobility projects up to 13% revenue growth and a 20-40% improvement in operations for 2025. The company aims to solidify its market position by further capitalizing on its economically viable and environmentally friendly electric car-sharing model.